What We Do
Empowering communities with knowledge, choice, and stigma-free access to prevention, testing and treatment.
9.2M
2,000
7,300
427
The challenge
HIV remains both a health and a social challenge. Although prevention and treatment services are available, many people still face barriers that delay or prevent care: stigma, misinformation, fear of a test result, limited privacy, and difficulty accessing affordable prevention products.
For key and priority populations these barriers can be even greater. A lack of accurate information leads to inconsistent condom use, delayed testing, and missed opportunities to begin treatment early. And for people living with HIV, a positive result is only the first step — they need compassionate support, a reliable referral pathway, and the confidence to remain in care.
Preventing HIV therefore means more than distributing products. It means creating trusted spaces where people can ask questions, make informed choices, protect themselves and their partners, and access care without judgement.
Our approach
SFH Rwanda delivers a comprehensive HIV response that brings together awareness, prevention, testing and linkage to treatment. Our approach recognises that lasting progress depends on choice, dignity, confidentiality, and care that meets people where they are.
Conversations without judgement
We use interpersonal communication, community outreach, roadshows, radio, television and other locally relevant channels to make HIV information clear, practical and accessible. Our messages cover prevention, correct and consistent condom use, HIV testing, PrEP awareness, and the importance of seeking care early.
Peer educators are central to this work. By engaging people in small groups and at community hotspots, they create safe, judgement-free conversations around sexual health, HIV prevention and available services.
Affordable, available, correctly used
Through social marketing and a nationwide outlet network, SFH helps make quality condoms and lubricants more affordable and easier to access. We pair prevention products with practical education so people understand how to use them correctly and consistently.
From a test result to a care pathway
SFH-supported outreach brings HIV testing and counselling closer to communities, including key and priority populations. Those who test negative receive prevention counselling to help them stay negative. Those who test positive are referred and linked to health facilities for antiretroviral treatment and continuing support.
Our impact
Prevention at scale, and a pathway into care for the people who need it.
| Indicator | Achievement |
|---|---|
| Condoms distributed | 9,207,731 across Rwanda in one year |
| Condom outlets supported | A network of 2,000 outlets making prevention products available in communities nationwide |
| Roadshows and special events | 7 delivered in Nyamagabe, Nyanza, Rusizi, Kayonza and Nyagatare |
| National media engagement | Television and radio talk shows, with radio mentions broadcast over 30 days |
| HIV testing and counselling | 7,300 people reached through the Moonlight outreach model |
| Positive results | 607 people received a positive HIV test result |
| Linked to treatment | 427 people successfully linked to ART services |
From the community
For Alice, an HIV diagnosis once made her question her future. The weight of stigma and uncertainty made it difficult to see beyond the illness. Through SFH's support she found more than information — she found encouragement, respect, and a pathway to care. Today she says she is thriving.
SFH taught me how I'm more than just my disease, and now I'm thriving.
